Small cohorts. Your real product. Ship next week.
AI training for product teams —so you ship, not just learn.
Small cohorts, capped at 8. You work on your real product — not a made-up case study — and walk out having shipped something next week.
How we're different
We don't sell what everyone else sells.
Not this
- ChatGPT wrappers
- Framework lock-in
- Buzzwords
This
- Clear ownership and real accountability — not enthusiasm that evaporates after the workshop
- Patterns that still work after the next framework hype cycle
- Price upfront, no discovery call required
Find your cohort
Pick your track. Ship something next week.
Four tracks. Max 8–12 people each. You bring your real product — we build something you ship. Spots fill weeks before launch.
Walk out with one validated AI-product hypothesis you can pitch on Monday.
AI for Product Strategy
Price
€895
Next cohort
Q3 2026
Build a prompt library and AI integration plan for every ceremony you run.
AI for Scrum Masters
Price
€795
Next cohort
Q3 2026
Ship an AI playbook for your backlog, requirements, and team decisions — not a list of ChatGPT prompts.
AI for Product Owners
Price
€795
Next cohort
Q3 2026
Deploy a production-grade agentic engineering setup running in your own codebase.
Agentic Engineering for Product Developers
Price
€1,200
Next cohort
Q3 2026
Bringing the whole team?Run Strategy, Product Owner, Scrum Master, and Developer cohorts in the same sprint window. Your PMs, product owners, scrum masters, and engineers ship together — not in silos.
Instructor
Practitioner. Not a training brand.
Twenty years shipping product — the last ten as a scrum master and agile coach inside teams, not as a consultant billing days. I run AI in production on my own products. Cohorts stay at max 8 so everyone gets time on their real work, not a made-up exercise.
How this works
No content dumps. No certificate theatre. Ship something next week.
Reserve your seat
Pick the cohort that matches your role. We confirm once 6+ people reserve — usually 3–4 weeks before launch.
Build with your real product
Bring your backlog, your codebase, your actual problems. No toy examples. No theoretical case studies.
Ship next week
A working deliverable — not a slide deck, not a notebook. Something your team can use Monday morning.
Questions
Before you reserve a seat.
How small are the cohorts?
Max 8-12 participants depending on the track. Small enough that every person gets real feedback on their real work.
What do I need to bring?
Your real product - your backlog, your codebase, your actual problems. No toy examples.
When are cohorts confirmed?
We confirm once 6+ people have reserved a seat - usually 3-4 weeks before the start date. You will receive an email confirmation.
Is this live or recorded?
Live online only. The work happens in the sessions - recordings miss the point.
What is the price?
EUR 795-1,200 per participant excl. VAT, depending on the track. Each track has one fixed price - listed on its own course page.
What if I miss a session?
No reschedule, but you keep everything: session notes, templates, and the plan from that module. You are never locked out for missing one session.
Is there a cheaper or free way to learn this?
Sure - for a broad intro, take it. What you get here is different: a small live cohort working on your own product, with a practitioner instructor, not a recorded course or a generic exercise. You are paying for depth and your own context, not for information you could look up yourself.